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Why Your Sales Team Needs Inbound Marketing Strategy

by Tip
Why Your Sales Team Needs Inbound Marketing Strategy      Real time is a new mindset in marketing, and that is what inbound marketing is all about. Interruptive sales approaches include telemarketing calls, direct mail, email spam, print advertising, television and radio ads, interstitial and transitional online and pre-rolls ads. And you know what? Your customers are fed up with these outdated and traditional approaches. In the digital era, outbound sales practices such as the ones mentioned above are losing their effectiveness rapidly. Inbound marketing strategy is the new kid on the block! Rather than pushing your product/service to consumers, an [...]

OneGram Sharia Compliant, Gold-Backed Cryptocurrency Announces ICO

by Tip
OneGram Sharia Compliant, Gold-Backed Cryptocurrency Announces ICO OneGram, the first ever Sharia-compliant gold-backed cryptocurrency announces the launch of its ICO.      Dubai holds the distinction of being the financial capital of the Islamic world. Now, a firm based out of the Emirate has decided to redefine the digital “gold standard” with OneGram, while factoring in the 1.6 billion followers of the Islamic faith. The gold-backed cryptocurrency has announced its ICO at the recently concluded Consensus 2017. OneGram calls itself the world’s first Sharia-compliant cryptocurrency whose value is backed by actual gold reserves. Hailed as a Bitcoin alternative for the Islamic [...]

Startup Raises $35 Million in 30 Seconds With Crypto-Currency Offering

by Tip
Startup Raises $35 Million in 30 Seconds With Crypto-Currency Offering          In the world of crypto-currencies—the most famous of which is bitcoin— the hottest trend is what's called an "initial coin offering," in which companies sell crypto-currency tokens to their supporters as a method of crowdfunding. How hot is it? On Wednesday, a startup called Brave launched a coin offering to fund a new web browser and raised the equivalent of $35 million in about 30 seconds, according to CoinDesk. Brave is the brainchild of Brendan Eich, the co-founder of the Mozilla Foundation, maker of the original Mozilla [...]

Amid Bitcoin Trading Resurgence, Chinese Miners Shut Down Without Warning

by Tip
Amid Bitcoin Trading Resurgence, Chinese Miners Shut Down Without Warning      A strange phenomenon is unfolding in China as Bitcoin miners mysteriously close down or relocate their operations. Mines in the country’s Sichuan province were “reluctant” to discuss the reasons for withdrawal, major news resource People.cn reports. Bitcoin has recently continued its expanding price as Chinese exchanges get the green light to allow Bitcoin withdrawals. As traders delight in the new possibilities for sanctioned exchange use, however, a lack of corresponding regulation for miners is causing problems. “A local official said the closure of the Bajiaoxi Mining Company aims at [...]

What if the bitcoin bubble bursts?

by Tip
What if the bitcoin bubble bursts? Is the latest frenzy like tulip-mania, a gold rush or the dotcom boom? MARKETS frequently froth and bubble, but the boom in bitcoin, a digital currency, is extraordinary. Although its price is down from an all-time high of $2,420 on May 24th, it has more than doubled in just two months. Anyone clever or lucky enough to have bought $1,000 of bitcoins in July 2010, when the price stood at $0.05, would now have a stash worth $46m. Other cryptocurrencies have soared, too, giving them a collective market value of about $80bn.     Ascents [...]

Walmart Wants to Track Delivery Drones With Blockchain Tech

by Tip
Walmart Wants to Track Delivery Drones With Blockchain Tech    Retail giant Walmart is seeking to patent a system that uses blockchain technology to track packages delivered by unmanned drones. The US Patent and Trademark Office (USPTO) published the application, innocuously titled "Unmanned Aerial Delivery to Secure Location", on 25th May, and while that title may not give away much of Walmart's plans, the application itself reveals further details. As outlined, the retailer is looking at blockchain tech as a way to track shipments that involve flying drones. The patent application explains: "In some embodiments, the delivery box may also include [...]

Governments may be big backers of the blockchain

by Tip
Governments may be big backers of the blockchain An anti-establishment technology faces an ironic turn of fortune    Nondescript building housing rows of humming computer servers IN THE hills overlooking Tbilisi, Georgia’s capital sits nondescript building housing rows of humming computer servers. The data centre, operated by the BitFury Group, a technology company, was built to “mine” (cryptographically generate) bitcoin, the digital currency. But now it also uses the technology underlying Bitcoin, called the “blockchain”, to help secure Georgian government records. Experts are eyeing the experiment for proof of whether blockchain technology could alter the infrastructure of government everywhere. While [...]

Critical Social Strategy Mistakes to Avoid

by Tip
Critical Social Strategy Mistakes to Avoid Businesses fail at social media marketing for so many reasons, but more often than not, it is due to weak strategy    Research shows that there are currently more than 2.8 billion social media users, and a whopping 83 percent of Americans use social media. Based on this, it is an easily established fact that social media is a force to reckon with. Despite increasing social media adoption, available data shows that a good percentage of businesses are not getting results from their social media efforts: According to research from Simply Measured, the percentage [...]

Rookie Mistakes To Avoid When Setting Up A Strategic Partnership

by Tip
 Rookie Mistakes To Avoid When Setting Up A Strategic Partnership One of the key challenges any novice business development professional faces is how to forge lasting partnerships that provide mutual value.If executed well, strategic partnerships can have a great impact on a business, helping it grow exponentially with overall lower risk. Likewise, a strategic partnership that fails can have catastrophic effects that your company may never recover from.So how can you build a strong, lasting relationship with a business partner to make sure your partnership will thrive? Below, 15 members of Forbes Business Development Council list some of the most common [...]

Massive cryptocurrency botnet used leaked NSA exploits weeks before WCry

by Tip
Massive cryptocurrency botnet used leaked NSA exploits weeks before WCry Campaign that flew under the radar used hacked computers to mineMonero currency.    On Friday, ransomware called WannaCry used leaked hacking tools stolen from the National Security Agency to attack an estimated 200,000 computers in 150 countries. On Monday, researchers said the same weapons-grade attack kit was used in a much-earlier and possibly larger-scale hack that made infected computers part of a botnet that mined cryptocurrency. Like WannaCry, this earlier, previously unknown attack used an exploit codenamed EternalBlue and a backdoor called DoublePulsar, both of which were NSA-developed hacking tools [...]